A leading innovator in Web3 entertainment,Gala Games, has announced a new collaboration with Universal Games and Digital Platforms on the upcoming release ofDreamWorks Animation’sTrollsVOX, a series of digital collectibles inspired by characters from the blockbuster films. In total, 8,888 unique DreamWorks Animation’sTrollsVOX will be released, including ones inspired by Poppy, Branch, and Guy Diamond. The collaboration is being announcedmore than a year before the release ofTrolls 3.
Gala Games first project based in Ethereum blockchain technology is VoxVerse, the NFT-powered metaverse for Gala’s VOX Collectibles. VOX are one-of-a-kind ERC-721 non-fungible tokens (NFTs), that are 3D, animated and have future utility. Per Gala:
Each VOX is programmatically generated and provably unique, meaning that no two VOX look the same. What’s more, VOX are designed to have various utility. All VOX have multiple pathways to future rewards for owners, including anticipated playability in the upcoming VOXverse metaverse, currently being designed and built by legendarySimscreator Will Wright and Gallium Studios.
“Having incredible IP such as the DreamWorks Animation’sTrollsas part of the VOX family will not only delight our community but encourage a brand new audience to take a closer look at the future of entertainment - made possible by VOX and the metaverse,” said James Olden, Chief Strategy Officer, Gala. “We’re beyond excited to see where this and our other big IP collaborations go. The future of VOXVerse is very bright, watch this space.”
Related:Trolls 3 is Coming Exclusively to Movie Theaters for Thanksgiving 2023
Fans Will Be Able to Purchase a Mystery VOX Box
Fans ofTrolls, Gala and VOX will be able to purchase a mystery VOX Box, which, once exchanged, will be revealed to the owner. Each VOX in theTrollsVOXcollection will have unique traits inspired by characters from the franchise with someTrollsVOXbeing more special than others. Similar to Gala’s widely popular Mirandus Dragon VOX, which the press release said “sold on the secondary market for $1.48 Million,” theTrollsVOX drop will feature a special 1 of 3 VOX in the collection – the Yarn Snake.
“The DreamWorks Animation’sTrollsVOXwill further our goal of continuing to expand the DreamWorks AnimationTrollsfranchise in new and unique ways, providing fans with compelling opportunities to engage with their favorite characters,” said Jim Molinets, SVP of Production, Universal Games and Digital Platforms. “As entertainment brands and Web3 continue to converge, we believe the VOXTrollswill become coveted digital collectibles that will provide fans with potential for more rewards over time.”
